Sunset SUP

Sunset SUPS Sandbanks Paddle Boards

Sunset SUP is a stand-up paddleboard company located in Sandbanks, Poole. A small peninsula on the south coastline of the UK known for its luxury properties and award-winning beach. As described in the name Sunset SUP is dedicated to being on the ocean during sunset, enjoying a fun, family-friendly, relaxed atmosphere. 

The brand identity had to capture the appeal of everyone, including a unisex SUP design; therefore, it felt appropriate to emphasise a beach vibe with a sunset symbol, distilled to its essence to work as a simple icon. The result expresses the energy and spirit of the ocean with a modern look providing a playful appeal and optimising the identity for application on everything from social media to billboards, print, and swag.

Sunset SUPS Sandbanks Logo Design Process
Sunset SUPS Sandbanks Logo Design Symbol
Sunset SUPS Sandbanks Logotype
Sunset SUPS Sandbanks Responsive Logo Design
Sunset SUPS Sandbanks Paddle Board Design