The Protein Place

The Protein Place is a supplier of supplements to local fitness industry experts. Protein is an essential macronutrient that helps build muscle, repair tissue, and make enzymes and hormones. Using protein powder may also aid weight loss and help people tone their muscles.

The Protein Place was my very first brand identity design project as a freelancer in November 2011. During this time I did not have a process nailed down, I would jump straight into a final concept. Therefore I don't have visual notes on my process, but I do remember the red circle represented blood circulation with the letter P being the protein link connected by a DNA symbol.​​​​​​​